The Store (yes, it's an Item Shop) is a feature of Creativerse where players can purchase Coins for (real) money, which can then be spent for what the item shop or game has to offer in exchange.
The Store mainly features unique crafting recipes and packs of items and/or blocks, like Explosives, Machines or rare materials like Arcstones.
Why does Creativerse have an Item Shop?
Since Creativerse is free to play in principle, the servers and further development of new features have to be financed in some way. So to support the game and the developers, players can do this by buying ingame coins for real money in the Store (and/or by buying DLCs via Steam), and then spend these coins for game content.
Currently the offers in the Store are all purely optional and won't affect the gameplay or progress within the game in any way. Many crafting recipes can be unlocked by collecting materials and crafting basic items.
Even though the "Pro"-DLC offers useful features like world options, glider and flashlight, the bundles and packs from the Store are nearly all purely decorative and most often merely sport alternative designs of common blocks and craftable stuff.
Swords that are part of some themed recipe bundles for example never inflict more damage points than "free" swords, and their crafting recipes do not require significantly "cheaper" or much less rare ingredients either.
In the Store TAB you can also redeem gift bundles via redemption codes that are usually only temporarily available (please refer to the article Codes for further details).
Several redemption codes, like those given by Let's players on YouTube, could still be valid; so you might want to try to redeem them right now before the codes will expire.
Current Store offers
- Recipe Packs for store-exclusive Fireworks, Premium building blocks and items like furniture or interesting looking swords. Once bought, these recipes are permanently added to your crafting menu and will then be available on all Creativerse gameworlds from the start, even on worlds where the option "world bound recipes" is disabled ("Pro" world option). Additionally to that, one item kit with already crafted examples for the recipes can be claimed on one single gameworld of your choice too. To see the detailed list, please refer to the article Recipe Packs
- Item Packs (that do not include crafting recipes) can be bought in the Store and can only be claimed on one specific game world, like with Machines, Explosives, Lighting or rare materials like Arcstones. A detailed list is found in the article Item Packs
- and Coins of course, purchasable via Steam Wallet.
Creativerse has more purchasable content
Download contents
the "Pro"-DLC however - which is not part of the Store - includes more gameplay-relevant options, like the possibility to own many more gameworlds than just one, to use a glider and a flashlight, and to change options of your gameworlds in a way that will influence the gameplay experience significantly somehow (like easy or hard combat difficulties, passive creatures, prohibiting PvP, etc.), also an extension of the inventory (up to 60 slots) and twice as much stamina.
In principle gliders, flashlights and more stamina (means longer running phases) could be used to "Pro" players advantage in PvP. However please consider that Creativerse is not centred on PvP gameplay. Creativerse is first of all a sandbox game intended for building, PvE-content and playing together with friends, where even PVP is only meant for friendly competition without specific game goals to achieve, different from MMORPGs. On their own claims, players can disable the PvP option and the possibility to disable PvP for game worlds is to become available for free players too.
Another purchasable download content, the "Welcome"-DLC, is also available in the ingame Store as the "Welcome Bundle" - it is a recipe bundle that comes with several stacks of blocks, items and Coins too.
Building Kits
Building kits for Blueprints contain many blocks and objects are purchasable with Coins, but they are not part of the Store. These block kits can be bought by clicking the "get kit and build now" option in the "Blueprint" TAB below the chosen Blueprint. You can get block kits for Blueprints made by Playful, by other players or even for your own Blueprints. And you can also get Blueprints for your own customized versions of Blueprints too now. The block kits will contain all blocks, objects, items and materials that are listed for the Blueprint (or the customization), while the Blueprint itself is completely for free. Building kits are not required to build a Blueprint and vice versa - building kits can alternatively be used for free building instead for building the building/structure from the according Blueprint. You can craft and collect all the blocks etc. yourself on any Creativerse game world instead of buying a building kit. Some Blueprints might require rare Recipes or Store-bought Recipe Packs if you want to build them in their standard version that the creators suggest; but instead you can alternatively work around this by customizing Blueprints to just use free blocks.
Claims
Another thing you can buy for Coins are player claims. Areas can be claimed by players by trading in certain materials (mainly ores), but alternatively Coins can be spent for this too, which is much more effortless. And while only 6 (+2 for "Pro") claims can be "bought" with ores, you can buy up to 24 (+2 for "Pro") claims on each single game world when spending Coins for this.
However please note that even if you give up several claims ("unclaim") in one game world that you have once bought or claimed by trading in items, then you can only use these claims that were returned to you on the same game world elsewhere, but not on any other Creativerse game worlds.
Coin give-aways
Coins cannot be "earned" ingame by playing, logging in or anything like that. However sometimes Coins can be received as gifts given by Playful.
Players who had bought the game during early Early Access before Creativerse went F2P on November 11th 2015 have received Coins for the Store plus the Gold Pack as a reward. Later on they have received the "Pro" DLC completely for free, which also applied for all players who had bought any amount of Coins for money before July 2016.
For Christmas 2015 there was another giveaway.
Or to celebrate the launch (release) of Creativerse and the end of its Early Access phase, additional Coins were thrown in as a gift for everyone who bought the "Pro" DLC during this timespan, etc.
Similar occasions might come along in the future once again, so if you are interested, you should follow the official forums or the Creativerse twitter https://twitter.com/creativersegame, especially on patch days.